Job Description:

As an SEO Specialist, you will be responsible for analyzing, reviewing, and implementing changes to our websites to optimize them for search engines. You will maximize the traffic to our sites by improving page rank within search engines.

Your duties include performing keyword research, optimizing on-page SEO, building quality backlinks, and staying updated with the latest search engine algorithms.

Responsibilities and Duties:

In this role, you will:

• Conduct keyword research and analysis
• Optimize content for search engines, ensuring high rankings for targeted keywords
• Build quality backlinks to improve site authority
• Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others
• Work closely with the marketing and content teams to ensure SEO best practices are properly implemented
• Stay updated with the latest trends and changes in SEO and major search engines
• Collaborate with web developers and designers to improve the user experience and ensure SEO is a part of the overall site strategy

Required Experience, Skills and Qualifications:

The ideal candidate should have:

• Proven experience as an SEO Specialist or similar role
• Strong understanding of SEO practices and techniques
• Experience with SEO tools like Google Analytics, SEMrush, Moz, etc.
• Excellent analytical and problem-solving skills
• Familiarity with HTML/CSS as it relates to SEO
• BSc/BA in Marketing, Business, or relevant field